Company Profile

Company Overview

Fisher-Price, Inc., a subsidiary of Mattel, Inc. (NASDAQ:MAT) with offices located in East Aurora, N.Y. and New York, NY, is the leading brand of infant and preschool toys in the world. The company’s legacy of high quality toys has enhanced early childhood development for more than 82 years. Some of the Company’s best-known “classic” brands include Little People®, Power Wheels® and Imaginext®. Fisher-Price is also a leading developer of baby gear products (infant swings, bouncers, high chairs), as well as a wide array of character-based toys inspired by high quality children’s programming such as Dora the Explorer™, Mickey Mouse Clubhouse and Thomas & Friends®. The Company’s website, www.fisher-price.com, as well as its Facebook page, www.facebook.com/fisherprice provide valuable information and resources to parents and grandparents around the world.

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